I know you know what ‘bump’ means but do you understand its meaning in Facebook sales? Wait, don’t get lost yet. If you have never used the Facebook marketplace, you will need to see how this term unveils its meaning. Otherwise, you are in the right place if you are a seller on the platform and don’t know what the word means. Keep reading this article to learn what ‘bump’ is on Facebook sales. Its application is the same, even in variations in tenses.
What Does Bump Mean on Facebook?
When a user bumps an item in another person’s feed, they increase its visibility in that group’s feed. Usually, they intend to make more people see it even when they aren’t searching for the bumped item on the group’s page. You can use different methods to bump items on a sales post. Sellers bumping posts on Facebook Marketplace means they are boosting their listings. You need to set a particular budget and duration to bump posts. Facebook allows you to choose an audience if the product is a listing with delivery.
How To Bump on Facebook Marketplace
Bumping is the same as boosting your listing on the Facebook marketplace. You want to reach as many potential buyers as possible. Boosting your listing means turning it into an ad on Facebook for many people to see. It is to help a seller to sell their item faster. The theoretic description might sound complicated, but the steps are easy. Here is how to bump on the Facebook marketplace:
Benefits of Bumping on Facebook Marketplace
Facebook marketplace allows users to sell and buy items in their community. Bumping a marketplace listing could increase the number of people seeing and engaging with it. It could help you sell your items faster, but it isn’t a guarantee. After bumping a marketplace listing, it features on Facebook as an ad. You can use insights for boosted listings to see your ad results. Here are some benefits of bumping on Facebook sales:
Reach is increased. Your items are shown to more people beyond your marketplace feed. Some ad placements include Facebook search, a news feed, marketplace product detail pages, and marketplace search.Optimization for results. A seller can drive more traffic to their listings. Potential buyers will send them messages through Facebook Messenger. Delivered items have further optimization for listings to increase sales.Find the right audience. You can connect with buyers nearby within 40 miles, especially for local listings. The seller can choose their audiences for delivered items.Simple to set up. The seller can automatically use titles, prices, photos, and descriptions in their listing. They don’t need extra ad creativity.
Conclusion
Note that all bumped listings should comply with Facebook ad policies. The requirements to run any ads related to important issues or politics vary between countries. Facebook sellers can confuse you with their terms if you are a novice at using the Marketplace.
